Local SEO
Web Design

Coastal Land Services

How a San Luis Obispo County land clearing company went from invisible on Google Maps to #2 in its market in seven weeks.
Objective
Build a digital growth engine that captures high-ticket fire mitigation and land clearing contracts across multiple counties, moving beyond word-of-mouth to compete for the largest jobs on the Central Coast.
Strategy
Developed brand positioning that clearly communicates Coastal Land's premium capabilities and track record. Built a high-converting website designed for high-ticket buyers. Launched multi-county SEO and paid ad campaigns targeting property owners, HOAs, municipalities, and developers searching for fire mitigation and land clearing services, reaching buyers across Santa Barbara, San Luis Obispo, and neighboring counties.

About the Brand

Coastal Land Services delivers expert fire mitigation, vegetation management, and land clearing across the Central Coast. With the equipment and expertise to handle the region's most demanding jobs, their challenge wasn't capability, it was visibility. The high-ticket contracts they were built for were going to competitors who simply showed up online first.

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Goal

PyreBrand started with positioning that communicated Coastal Land's capabilities and track record, then built a conversion-focused website and rebuilt their local search foundation around the terms property owners actually search when they need clearing work.

Map visibility was measured by grid scan on July 27 and again on September 18, 2026, same method both times, 5×5 grid across a 12-mile radius, 25 data points, 576 square miles. In July, Coastal Land didn't appear at a single one. By September they ranked second out of 36 businesses in that market, where only 10 have any measurable visibility at all.

All of it organic. The only company ahead of them carries 80 reviews to Coastal Land's one.

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Client Testimonial

"Kevin is great and answered all of the questions I had. Kevin also helped me by building my website and made it look great."

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Let's work together

If contractors in your service area are searching for your trade and not finding you, those are jobs going to your competitor every single day. Let's build the local presence that changes that.