Pop's Plumbing
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About the Brand:
Pop's Plumbing is a trusted local plumbing contractor serving Santa Maria, CA and the surrounding Central Coast. With a strong reputation built on fair pricing and reliable service, they had the business, but their advertising was costing more than it was returning. Bloated keywords and unfocused campaigns were burning $3,500+ a month without producing the high-ticket jobs their team was built to handle.
Goal:
PyreBrand audited every keyword, cut what wasn't working, and rebuilt their campaigns around the services that actually grow a plumbing business, slab repairs, pipe rerouting, leak detection. With restructured Google Ads, optimized Local Service Ads, and a new website in development, Pop's Plumbing went from $3,500/mo in scattered spend to $1,500/mo in focused, high-performing campaigns. Same leads. Better jobs. Half the cost.
See our work
Contractors who were invisible online. Here's what changed.
Let's work together
If contractors in your service area are searching for your trade and not finding you, those are jobs going to your competitor every single day. Let's build the local presence that changes that.

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